YouTube rolls out mobile chat feature for video sharing
YouTube has introduced a new sharing feature in its mobile app, which essentially turns the video-sharing platform into a mobile messaging service.
This feature allows users to share videos with their friends and family directly on YouTube and engage in a conversation with them in the app regarding the shared video. Users can chat normally, reply with other videos, invite others to chat, and more.
“Like all the ‘Despacito’ lovers before you, you can’t stop dancing, and when you finally caught your breath, you had to share it with all your friends,” said Benoît de Boursetty, Product Manager at YouTube, in a blog post. “It would be wrong to keep something so good to yourself. And that means you had to copy and paste a link into a messaging, social media, or messaging app to share that moment.
“But like water cooler chats, shouldn’t sharing a video be as simple as saying, ‘Have you heard that new song?'”
The feature is easy to use – allowing the user to share with contacts from their phone’s address book. However, it does not yet have a way to block requests from others. And, despite the feature, users still have the ability to share through other apps, just like before.
YouTube began testing the feature last year and has finally seen enough to warrant rolling it out globally to its Android and iOS apps, which it will do over the next few days.
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