50% of YouTube viewers use it to learn new things / Digital Information World

How many of you enlist the help of YouTube to do something new? Well I’m not sure about you but whenever I work on a new formula in MS Excel or disassemble a different laptop model or need to design something on a new software like Adobe Illustrator or Autocad, I search on YouTube to get a clear idea. I also learned how to make a wooden table from YouTube videos. A lot of research I did on YouTube may be weird to you, but it’s the fact.

Well, I’m not the only one in this case. According to The Pew Research Center study, over 50% of YouTube users in the US admitted that YouTube was their first stop when they needed to learn something totally new. That’s 35 percent of all adults in the United States.

Not only education but many other reasons have been revealed behind using YouTube such as:

  • 19% of users follow YouTube’s advice before buying something new
  • Another 19% said they use YouTube to keep up to date with world news.
  • Interestingly, 29% of users said they use it to pass their time.

So you can now understand how I use YouTube. It really helps when you see a product realistically and take feedback from the user. I keep up to date with new happenings via YouTube and watch hot takes on YouTube.

However, YouTube is not the most reliable source for news and updates, as conspiracy theories and misinformation can be found there. 64% of visitors who responded to this survey said they sometimes find the videos based on false facts. 60% of users admitted they sometimes find dangerous behavior in videos, while 11% said they often find abusive content on YouTube.

The study also looked at children’s drinking habits. 81% of parents said they allow their children to watch YouTube videos, while 34% admitted that their children are allowed to use YouTube regularly. 60% of parents said they found content on YouTube that was not age-appropriate for their children. 1/5 of all recommended videos are for kids.


Image: Freepik

Shirley K. Rosa